Face Serum Write For Us
If there is one step in our daily skincare routine that we can’t skip, it’s applying the serum. The best face serums deliver a potent, highly concentrated dose of active ingredients to the skin while targeting a range of skin concerns. Whether it’s antioxidants, hyaluronic acid, peptides, botanicals or other ingredients, serums are able to transport smaller particles deep into the skin where they exert the greatest power.
Kenneth Howe, MD, a board-certified dermatologist in New York, states that “unlike moisturizers, serums do not contain airtight and occlusive ingredients that allow them to penetrate deeper into the epidermis and carry their active ingredients with them.”
Another reason why these face serums are a mainstay for skincare newbies and lovers? The feel good factor. “Serums are the new moisturizers,” said New York-based dermatologist Ellen Marmur, M.D. seduce. “They’re great for layering — as a primer over clean skin before makeup or sunscreen.”
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